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Celebrating the Mountain Lifestyle!

Our family has lived the mountain lifestyle for more than three decades. The fact that mountain life isn’t easy leads us to fill our time with passionate pursuits. From the extremes of backcountry skiing before work, to our evening bike ride with 2,000ft of “vert”. Whether we enjoy a relaxing dinner on the beach with friends next to our favorite lake at sunset, or fly fish at dusk for Brook Trout, the mountain lifestyle inspires us, humbles us and makes us stronger. Our mountain pursuits enable us to escape into what is truly important. All the things we do in the mountains have inspired us to create the Thin Air Culture brand. Here you will be able to purchase apparel and products that feel great, look great, and are a daily reminder of the environment that inspires each of us. We hope you’ll wear the logo with pride. We invite you to become part of the Thin Air Culture with the idea that together we will Love it, Respect it and Protect it!